What Verified actually means.
Most directories list anyone who signs up. We visit before a business goes live and keep checking after. This page spells out what we do and don’t verify.
Licence & registration
We confirm the business and its practitioners are legally allowed to offer every service listed.
Insurance
We sight current public-liability insurance ourselves rather than taking the owner’s word for it.
On-site visit
A PeakGlowUp person walks in and checks the basics: hygiene, the premises, whether photos match reality, and that prices are displayed.
Listed pricing
The prices you see are the prices charged. We track median spend from every booking to prove it.
It is not a guarantee of workmanship or outcome. It means licence, insurance, identity, premises and pricing were checked by us. The quality signal comes from verified reviews and rebooking rates, which nobody can fake or buy.
How reviews work here
Only a customer who booked, checked in and paid can leave a review, and they rate the individual professional as well as the business. Merchants can reply, but can never edit or delete one. Every storefront shows how many bookings the rating is based on.
Two kinds of listings
We’re honest about what we haven’t checked yet.
| ✓ Verified partner | Directory listing | |
|---|---|---|
| Checked by us | Yes. The full standard above, re-checked yearly | Not yet. Public facts only (name, address, hours) |
| Reviews | From verified bookings only. Merchants can reply, never edit or delete | None shown. We never import reviews |
| Booking | Instant online booking | Not available |
| Label on page | Green “Verified” badge | Clear banner: “Not yet vetted by PeakGlowUp” |
See it in practice
Open any storefront and look for the Verified Facts block: bookings, show-up rate, median spend. That’s the standard, live.